Monthly Performance Score
Solid Month
▲ 0.4 vs. MayBio Link Engagement
Total Bio Link Taps
Total taps on any link in your bio. Fittings and shop traffic are your priority destinations this quarter.
June was a recovery month. Retention broke through, community re-engaged, and your reach base rebuilt.
Your score reflects how this month performed against your stage targets, weighted by what predicts buyer behavior. Monthly score is a snapshot. Strategy decisions are made on quarterly trend, not single-month signal.
2 What we did
Full Month
Every post published this month, with the numbers behind each one. Tap any column header to sort. Rows with a lime edge over-indexed on saves or click-through, the two strongest buyer signals.
| Date▲▼ | Format▲▼ | Caption▲▼ | Views▲▼ | Saves▲▼ | Shares▲▼ | Comments▲▼ | Retention▲▼ | Bio Link Taps▲▼ | CTR▲▼ | Post |
|---|
3 The results
Goal Tracker
Build Regional Brand Presence & Grow Wellness Partnership Visibility
Build Trust Through Expertise & Improve Customer Retention
Drive E-Commerce Shop Traffic & In-Store Fit Bookings
Your awareness stage scored 45% this month, up from May. Shares jumped and views rebuilt as community-event content traveled. New followers sit just under the Spark floor, and widening reach is what pulls the follow along behind it.
Your engagement stage scored 49%. Retention broke through the Spark ceiling at 66% and carried this stage, while saves and comments still sit below their floors. Save-worthy carousels are the July lever to bring the rest of the layer up.
Your conversion stage scored 60%, the strongest of the three. Click-through, link taps, and profile conversion all held inside their Spark ranges and improved from May. The conversion path is efficient; the job is feeding it more volume from the top.
June 2026
Every tracked metric for June, scored against your Spark Stage target ranges with month-over-month comparison.
Just under the Spark floor. Reach and shares climbed, so the follow tends to follow.
New followers fell 9%. Translation: 9% fewer people chose to keep seeing your content after finding you. A new follow is someone deciding you are worth coming back to.
Inside range and up sharply from May. Community-event content is traveling.
Shares grew 229%. Translation: 229% more people sent your content to someone else. Shares put you in front of new audiences your posts wouldn’t reach on their own.
Inside range and up from May. The reach base is rebuilding.
Views grew 17%. Translation: your content reached 17% more screens this month. Views are the widest measure of how many people you got in front of, and everything downstream starts here.
Inside range and up from May. More people stepping in to look closer.
Profile visits grew 22%. Translation: 22% more people tapped through to look closer at who you are. A profile visit is a deliberate step toward becoming a customer, not a passive scroll.
Above the Spark ceiling. Retention-first Reels were the story of the month.
Retention came in at 66%. Translation: on average, people watched 66% of your videos before moving on. The more of your video people watch, the more the algorithm trusts it and shows it to new audiences.
Below floor. Save-worthy carousels are the July lever to lift this.
Saves fell 15%. Translation: 15% fewer people bookmarked your posts to act on later. Saves are the strongest signal of a future buyer.
Below floor but up sharply from May. Conversation is restarting.
Comments grew 267%. Translation: 267% more people stopped to start a conversation with you. Comments are public proof that your audience is engaged, and they pull in the people watching from the sidelines.
Inside range and up from May. The bio link converts the traffic it gets.
Click-through rate came in at 3.9%. Translation: of everyone who saw your link, 3.9% acted on it. A high click-through rate means the people finding you are not just watching, they are moving toward becoming customers.
Inside range and up from May. Still thin, and July reach growth feeds it.
Link taps grew 43%. Translation: 43% more people tapped the link in your bio to move toward your site, booking, or offer. A link tap is one of the clearest actions someone takes when they are ready to do business.
Inside range. Profile-to-follower conversion held healthy.
Profile conversion came in at 12.5%. Translation: 12.5% of the people who visited your profile chose to follow. A strong profile conversion rate means your page is doing its job, turning curious visitors into an audience you can nurture toward buying.
From attention to business
How this month’s attention maps to business signal, from what we can see on-platform to a conservative estimate of what it’s worth.
The funnel this month
Bio link tap trajectory · 2026
As we’ve worked together, we’ve grown your ability to drive attention through organic social. This chart tracks your bio link taps across 2026, the highest-intent signal we can measure directly and the cleanest read on your direction. At your current volume, dollar modeling gets noisy, so we chart tap volume now and begin dollar modeling once you clear roughly 50 taps a month. Watch the trend: more taps means more people choosing to act.
Once your tap volume supports dollar modeling, these figures will use industry benchmarks for your category, not your books. Share your real numbers (average sale, repeat rate, typical customer lifetime value) and we will build this on your actual economics, so the trajectory reflects your business instead of the category.
4 What we learned
“Little legs, big milestones.”
A reach outlier at 1.5x the account’s average views. The hook broke past the core audience and into the wider algorithm, exactly the discovery motion a Spark-stage account needs. Strong signal to double down on this format and topic.
“Our team doesn’t just fit shoes, they build relationships.”
A reach outlier at 2.8x the account’s average views, and it held attention once it got there, with viewers staying to 92% average retention. A team and community story that broke past the core audience and kept them watching to the end. A strong signal to keep putting the people behind the counter on camera.
Save-worthy content is the lever to lift saves.
Your quarter so far
You’re past testing and into execution. We track performance monthly and step back to adjust the strategy each quarter, so decisions come from real patterns, not single-month swings.
Your composite score each month across 2026. Months without a published report show as not tracked, never as a zero.
5 What’s next
Where our attention is in July
Short-form Reels cadence
In July, our attention is on holding the short-form Reel cadence that drove retention this month, pairing the strong opens with clear community-event and product hooks.
Save-worthy carousels
We’re watching how fit guides and shoe-comparison carousels move saves and comments, the two engagement signals still sitting below the Spark floor.
★ Primary call to action