@ombregalleryJewelry / RetailMarch 1–30, 2026Managed by Emily
Trending audio is driving reach. The top post — a relatable small business Reel with trending audio — drove 3,880 views and 40 interactions. Emotional resonance content is Ombré Gallery's strongest reach format.
Artist storytelling is building collector trust. The artist feature carousel drove strong saves — the right signal for a gallery brand. Content that introduces the human behind the work is converting browsers into collectors.
This is Month 1 — the foundation is being laid. First month of reporting. The focus for April is establishing baseline performance across all funnel metrics and identifying the content formats that resonate most.
Monthly Performance Score
7.8/10
Progressing Month
▲ +0.3 vs Feb
2 Exceeding
2 On Track
6 Watch
Score Trend
7.8
Mar
Business Goals
Funnel Health Check
How March performance mapped to your three core business goals.
Top of Funnel
Drive New Audience Discovery & Gallery Awareness
0%0 of 3 metrics on track
Trending audio content is driving reach beyond the existing audience. April focus is building on this with consistent discovery-first content.
Watch
Middle of Funnel
Build Collector Trust & Community Connection
25%1 of 4 metrics on track
Artist storytelling is driving saves — the right MOFU signal for a gallery brand. April focus is deepening this with more artist-forward content.
Watch
Bottom of Funnel
Drive DM Inquiries & Gallery Visits
100%3 of 3 metrics on track
Month 1 BOFU baseline is being established. April focus is adding explicit CTAs to every drop post to build conversion habits.
Exceeding
March 2026
Performance Breakdown
Every tracked metric for March — scored against your Lift Stage target ranges with month-over-month comparison.
Total Followers
5,849
— vs. Feb
Lift Stage Target Range
1,000 – 5,000
▲ Exceeding
Top of FunnelAwareness & Authority
New FollowersWatch
March68
Target Range100 – 270
— vs. Feb
Net new followers gained in March.
SharesWatch
March37
Target Range60 – 300
— vs. Feb
Total shares across all content in March.
Total ViewsWatch
March24,625
Target Range40,000 – 150,000
— vs. Feb
Total video views across all content in March.
Middle of FunnelEngagement & Trust
Profile VisitsOn Track
March368
Target Range300 – 2,000
— vs. Feb
Total profile visits from Instagram Insights.
Retention %Watch
March47.0%
Target Range50.0% – 65.0%
— vs. Feb
Average % of each Reel watched before drop-off.
SavesWatch
March23
Target Range80 – 400
— vs. Feb
Total saves across all content in March.
CommentsWatch
March61
Target Range75 – 250
— vs. Feb
Total comments across all content in March.
Bottom of FunnelConsideration & Conversion
Click-Through RateExceeding
March8.2%
Target Range3.0% – 6.0%
— vs. Feb
Link Taps ÷ Profile Visits × 100.
Link TapsOn Track
March30
Target Range30 – 180
— vs. Feb
Total bio link clicks from Instagram Insights.
Profile Conversion RateExceeding
March18.5%
Target Range10.0% – 16.0%
— vs. Feb
New Followers ÷ Profile Visits × 100.
Top Posts of the Month
Top Posts of the Month
Your highest-performing content this month, identified by our outlier scoring model — posts that over-indexed on reach, saves, shares, or retention relative to account averages. Retention % shows how much of each Reel viewers watched on average — a key signal of content quality.
#1 Top PostREELPost Score: 100/100
March 6, 2026
Reel
"The world is heavy right now.
Anyone else feeling this way?
Continue to create. Support artists and creatives. Raise..."
The world is heavy right now.
Anyone else feeling this way?
Continue to create. Support artists and creatives. Raise your voice. Art is resistance.
#artjewelry #supportlocalartists#artasresistance #artadvocacy #artprotest…
SHARES234.0x account avg
SAVES83.0x account avg
TOTAL VIEWS3,9012.8x account avg
▲ WHY IT WORKED
Driven by share velocity at 4.0x the account average. High shares indicate the content tapped into a universal emotion or pain point the audience wanted to pass along — the strongest organic amplification signal available. Saves also over-indexed at 3.0x average — a dual signal of reach and intent.
"There are so many ways to show up for artists, and most of them start small.
Share a piece of work that stopped you mid..."
There are so many ways to show up for artists, and most of them start small.
Share a piece of work that stopped you mid-scroll. Visit a gallery on a Tuesday afternoon when you have nowhere to be.Buy the handmade thing instead of the mass-produced one. Wear jewelry that has a story behind it.
Supporting the arts is not about grand gestures. It is about intention.
Swipe through for ways to start, or keep going, with a little more purpose.
What is your favorite way to support artists? Tell us in the comments.
#artjewelry #supportartists #wearableart #contemporaryjewelry #ombregallery…
SHARES111.9x account avg
▲ WHY IT WORKED
Driven by share velocity at 1.9x the account average. High shares indicate the content tapped into a universal emotion or pain point the audience wanted to pass along — the strongest organic amplification signal available.
"I’m so excited to share that I have been accepted into CreativeOhio’s 2026 Advocacy Leadership Institute (ALI), a first-..."
I’m so excited to share that I have been accepted into CreativeOhio’s 2026 Advocacy Leadership Institute (ALI), a first-of-its-kind initiative which has become a nationally recognized model forstatewide arts advocacy. I also received a full scholarship!!!!
The program is aimed at empowering Ohio’s arts
and culture leaders with the skills and strategies needed to advocate for a stronger creative sector. I am one of 25 leaders chosen through a competitive application process, representing 13 cities across Ohio.
I am thrilled to connect with amazing leaders throughout this state to learn how to empower artists, art organizations, and cultural institutions.
With the 2026 Institute launching in May, the six-month immersive program includes hands-on workshops, site visits to cultural hubs, and in-depth policy discussions with lawmakers and advocacy experts to gain practical tools to influence public policy, secure funding, and strengthen the statewide network of arts
advocates.
The CreativeOhio Advocacy Leadership Institute is made possible with support from The George Gund Foundation, Greater Cincinnati Foundation, Greater Columbus Arts Council, Carol Ann & Ralph V. Haile , Jr. Foundation, Edwards Companies, Envisage Wealth, and Charles F. Kettering Foundation.
For more information about the CreativeOhio Advocacy Leadership Institute and to
see the full cohort, visit creativeoh.org/advocacy-leadership-institute-2026-cohort/.
About CreativeOhio
@creativeohio_ @ombregallery #arts #artadvocacy #ohio #jewelry @snagmetalsmith @artjewelryforum_org…
SAVES41.5x account avg
▲ WHY IT WORKED
Powered by save density at 1.5x the account average. Saves this high signal that viewers found the content worth returning to — a strong indicator of consideration-stage intent and educational value.
Scale trending audio and relatable small business content
Views & Reach · Awareness Goal
The top post this month used trending audio with a universally relatable small business sentiment — the highest-reach format in the account's history. More content in this lane will expand discovery.
2
Testing
Test collector education and art process Reels
Saves & Profile Visits · Community Goal
Saves are the strongest MOFU signal for a gallery brand. Educational content — how to start collecting, what makes a piece valuable — with an explicit save CTA will build the collector audience.
3
Fixing
Add explicit DM and bio link CTAs to all product drop content
Link Taps & CTR · Conversion Goal
Link Taps and CTR are the primary BOFU metrics to establish in Month 1. Every new drop post should have a clear DM or bio link CTA — this is the fastest path to building conversion habits.
April CTA Plan
Next Month’s CTAs
Call-to-action strategy for April — aligned to your funnel and business goals.
★ Primary CTA
Drive DM Inquiries & Gallery Visits
Type: Conversion CTAMechanism: Link in BioPrimary KPI: Link Taps / CTR
"DM us to inquire." or "Visit the gallery — link in bio."
Month 1 is about establishing conversion habits. Every piece of content should have a clear next step — DM, bio link, or gallery visit. The goal is to make the path from content to inquiry as short as possible.
TOFU
Share CTA
"Tag someone who would love this piece."
KPI: Shares · Caption tag prompt
MOFU
Save CTA
"Save this for your next art purchase."
KPI: Saves · On-screen text CTA
BOFU
Booking CTA
"DM us to inquire — or visit the gallery."
KPI: Link Taps / CTR · Link in bio
Report History
Previous Monthly Reports
Compare your performance over time — click any month to view the full report.
